MARKETING INNOVATOR | BRAND BUILDER | SOCIAL MEDIA EXPERT
Taking Brands from now to next.
SPECIALITIES
-
Marketing leadership
Drive Innovation and Vision
Top level strategy
Set marketing priorities
Identify target audiences
Oversee marketing channels
Launch new channels
Go-to-market plans
Stakeholder management
Team mentorship
Embedded team member
-
Social Media Leadership - embedded team member
Create Social Media and content strategy inclusive of owned, earned, paid
Set priorities and KPI’s
Social-First Creative Direction
Social Brand Voice
Content series
Content Mapping
Influencer and Creator Strategy and identification
Creative Briefs
Audit existing channels
On Shoot oversight and support
Paid Social amplification and campaigns
Social Team management
Agency vs in house recommendation
Team structure recommendation
-
Influencer and Creator leadership
Influencer and Creator Strategy
Influencer and Creator identification
Content ideas and rollout plan
Activation oversight
Creative Briefs
Paid Social amplification
Agency recos
-
Content Marketing leadership
Create content strategy inclusive of owned, earned, paid
Set priorities and KPI’s
Content franchises
Content Mapping
Creative Briefs
On Shoot oversight and support
Paid Social campaigns
Agency recos
-
Brand Marketing leadership - embedded team member
Brand Positioning development
Marketing plans
Brand and Creative strategy
Brand Campaign Planning and Execution
Launch new marketing channels
Campaign Measurement KPI’s
Media planning and development
Experiential Marketing strategy
Activation oversight
Brand Partnership strategy and oversight
Brand Website strategy, mapping and creative direction
Cross Functional team partner
Special Projects
-
Podcast Hosting
Podcast Strategy
Podcast setup and tool training