Marketing leadership

Drive Innovation and Vision

Top level strategy

Set marketing priorities

Identify target audiences

Oversee marketing channels

Launch new channels

Go-to-market plans

Stakeholder management

Team mentorship

Embedded team member

Brand Marketing leadership - embedded team member

Brand Positioning development

Marketing plans

Brand and Creative strategy

Brand Campaign Planning and Execution

Launch new marketing channels

Campaign Measurement KPI’s

Media planning and development

Experiential Marketing strategy

Activation oversight

Brand Partnership strategy and oversight

Brand Website strategy, mapping and creative direction

Cross Functional team partner

Special Projects

Social Media Leadership - embedded team member

Create Social Media and content strategy inclusive of owned, earned, paid

Set priorities and KPI’s

Social-First Creative Direction

Social Brand Voice

Content series

Content Mapping

Influencer and Creator Strategy and identification

Creative Briefs

Audit existing channels

On Shoot oversight and support

Paid Social amplification and campaigns

Social Team management

Agency vs in house recommendation

Team structure recommendation

Influencer and Creator leadership

Influencer and Creator Strategy

Influencer and Creator identification

Content ideas and rollout plan

Activation oversight

Creative Briefs

Paid Social amplification

Agency recos

Content Marketing leadership

Create content strategy inclusive of owned, earned, paid

Set priorities and KPI’s

Content franchises

Content Mapping

Creative Briefs

On Shoot oversight and support

Paid Social campaigns

Agency recos

Podcast Hosting

Podcast Strategy

Podcast setup and tool training